Ask the Zodiac:
Your February Beauty Horoscope


February is an exciting month—you can officially start your countdown to summer, begin planning your spring wardrobe and, of course, for the February zodiac signs out there, it’s your time to shine!

If there’s one thing we look forward to at the beginning of each month, it’s our beauty horoscope. Who doesn’t love an excuse to try a new lipstick, foundation or maybe even that eyeshadow palette you’ve had your eye on for months?

This week on The Arch, we’re taking our beauty advice straight from the stars. We’re breaking down what your February 2020 beauty horoscope has aligned for you this month based on your zodiac sign, plus the beauty products and picks you need to try this month.

Aquarius (January 20–February 18)


Aquarius—first and foremost, happy birthday! The month ahead will be packed with birthday celebrations and photo opps, but it’s also going to be a time in which your deeply creative side will come out to play. While we don’t recommend starting any new projects during Mercury retrograde, this month is the perfect time to sit back, relax and get inspired for the months ahead.

When it comes to your beauty routine this month, focus on perfecting your complexion. After all, you’ll want your birthday pics to look as snatched as possible!

Your February Horoscope Product Pick: Anastasia Beverly Hills Liquid Glow


Pisces (February 19–March 20)


You’re calm and gentle by nature, but when Mercury retrograde enters Pisces on February 17, it can leave you feeling a bit off balance. You might deal with added stress, communication problems or maybe a few issues at work. If you’re feeling down this month, indulge in some self-care. Read a book, binge a new television show and treat yourself to a new skin care product.

Your February Horoscope Product Pick: Anastasia Beverly Hills Hydrating Oil


Aries (March 21–April 19)


Mars enters Capricorn on February 16, bringing with it an ambitious energy. And, being one of the most ambitious signs in the zodiac, Aries, you’re always ahead of the game. You’re a natural-born leader, and the month of February is going to be major for you in all aspects of your life. When it comes to beauty, you’re a trendsetter, so why not get your hands on something new and exciting this month?

Your February Horoscope Product Pick: Anastasia Beverly Hills Mini NORVINA® Pro Pigment Palette Vol. 3


Taurus (April 20–May 20)


It’s the month of love—and since you’re ruled by Venus, romance is never far from your mind. Instead of focusing your attention on romantic interests for Valentine’s Day, however, this month is all about indulging in yourself. After all, if there were a poster child for self-care, it would be you! Take a trip to the spa, get a pedicure and, of course, treat yourself to a luxurious beauty product.

Your February Horoscope Product Pick: Anastasia Beverly Hills Luminous Foundation


Gemini (May 21–June 20)


Mercury is your ruling planet, Gemini, so when it’s in retrograde, it tends to turn your entire world upside down. You can be impulsive and childlike at times; but think carefully before you make any big decisions this month. Focus on accomplishing your current goals before setting any new ones and for your February beauty routine, stick to formulas you know and love.

Your February Horoscope Product Pick: Anastasia Beverly Hills Stick Foundation


Cancer (June 21–July 22)


You’re the most romantic sign in the zodiac, Cancer, and the impending Mercury retrograde will only intensify your sentimental side. While you might feel the urge to go on a few dates or declare your feelings to a potential love interest, now is not a great time to do so. Instead, take the month of February to focus on self-love—and treat yourself to a beauty product you’ve been dying to try.

Your February Horoscope Product Pick: Anastasia Beverly Hills Powder Bronzer


Leo (July 23–August 22)


Mercury retrograde might affect the way you think and communicate this month, but don’t let it dull your sparkle! You’re the life of the party, Leo, and this month is no different. We predict that February is going to be an exciting month for you—and the perfect time to try a glittery makeup look.

Your February Horoscope Product Pick: Anastasia Beverly Hills Loose Glitter


Virgo (August 23–September 22)


You’re a perfectionist, Virgo, and the problems brought about by Mercury retrograde can make you feel like nothing is working out in your favor—but don’t despair! For the first half of the month, you’ll be inspired to become more skillful in all areas of your life. Whether it’s learning a new skill for work or amping up your eyebrow game, there’s no better time than now!

Your February Horoscope Product Pick: Anastasia Beverly Hills DIPBROW® Pomade


Libra (September 23–October 22)


Love is in the air, Libra, and with your ruling planet being Venus, you may find yourself wanting to be extra affectionate this month. While we don’t recommend sparking up a new romance until Mercury retrograde is over, February will be all about improving your existing relationships.

Whether it’s your current romantic interest, your family or close friends, you’ll be spending a lot of time with the people you love—so we recommend adding a nude liquid lipstick to your beauty routine that will pair perfectly with any outfit.

Your February Horoscope Product Pick: Anastasia Beverly Hills Liquid Lipstick


Scorpio (October 23–November 21)


You’re persistent, Scorpio, especially when it comes to your career. You can be so serious, however, that you sometimes miss out on all the fun. Take the month of February to explore your playful side. Spend time with friends, try a new hobby and get creative with your makeup looks. If you’re not one to play with colorful makeup, now’s the perfect time to give it a go—and try our eyeshadow primer to ensure your look stays put all day long.

Your February Horoscope Product Pick: Anastasia Beverly Hills Eye Primer


Sagittarius (November 22–December 21)


Mars moves into Sagittarius on February 16, which means your already-restless and adventurous energy will be amplified. You might find it hard to stick to your regular routine this month, Sagittarius, as you might find yourself feeling a bit bored. It’s essential, however, not to completely abandon your beauty routine! Try a new eyeshadow palette or a different set of false lashes but refrain from making any major life changes!

Your February Horoscope Product Pick: Anastasia Beverly Hills False Lashes


Capricorn (December 22–January 19)


You’re always making moves, Capricorn, but you’ve done the hard work—now it’s time to take a break. With Mercury retrograde looming this month, try not to get started on any new projects. Since you love to keep a routine, stick to what’s currently working for you.

For your February beauty routine, treat yourself to a staple product like a classic black eyeliner.

Your February Horoscope Product Pick: Anastasia Beverly Hills Liquid Liner


February Makeup Trends

White Eyeliner


We’ll never stop obsessing over a classic, black winged liner. For the month of February, however, we’ve been seriously inspired by white eyeliner looks. If you’re looking to switch things up from your regular eyeliner routine, try applying white eyeliner to your upper lash line or waterline to give your eyes a serious pop.


All-Over Gloss


Move over, mattes—this month, we’re all about glossy everything. Pair glossy or shimmery eye makeup with your favorite lip gloss to really stay on trend for the month of February.

Back to Basics


If out-there makeup isn’t exactly your vibe, you’ll be happy to know that your go-to makeup looks are also on-trend this month. Whether it’s a staple red lipstick like our Matte Lipstick in shade Ruby or your go-to smoky eye look, you can’t go wrong with the classics.

Pops of Blue


Classic blue is the official color of the year for 2020, and when it comes to your beauty routine, a blue eyeshadow look is the perfect way to show it off. Whether you’re looking to create a subtle blue moment or you want to make the hue the star of your look, add a palette like our NORVINA® Pro Pigment Palette Vol. 2 to your collection.

Now that you have got your February beauty horoscope down, you know exactly what product you need for this month. Looking for more beauty products to try? Check out what's new.